![]() ![]() Diemer's bubble gum was the first-ever commercially sold bubble gum, and its sales surpassed 1.5 million dollars in the first year. Before long, the Fleer Chewing Gum Company began making bubble gum using Diemer's recipe, and the gum was marketed as “Dubble Bubble” gum. The gum was priced at one penny apiece and sold out in one day. Using a salt water taffy wrapping machine, Diemer decided to individually wrap 100 pieces and brought the stock to a local candy store. The only food coloring available at the factory was pink, so Diemer had no choice but to use it, and the color would go on to become the standard for gum for the world over. After four months of trying to mimic his first success, he finally made a 300-pound batch of what would become Dubble Bubble. But the next morning when trying to recreate his successful concoction, he failed to reproduce the same results. After a year of attempts, he made the first successful batch of bubble gum. In 1928, while Walter Diemer was testing new gum recipes, he noticed that his product was less sticky than regular chewing gum, and after testing it he found that he could create bubbles easily. My friend Mark had been chewing a piece of Dubble Bubble for a little while before he randomly blurted out: “I really like this gum!” When I pressed him for why he said, “It’s really chewy and has a lot of flavor and it is not the standard bubble gum taste.” I couldn’t have said it better myself! So if you aren’t feeling up for a piece of candy, grab a piece of Dubble Bubble Bubble Gum instead and blow away.†Percentages are roughly approximated using US recommendations for adults.įleer Chewing Gum Company, in Philadelphia, had been searching for years to produce a formula that allowed bubbles to be blown that did not stick. It may loose its flavor but it never looses the chewy bubbleable consistency. The gum is slightly thicker than other gums which makes the bubble’s walls more durable and stretchable for bubble blowing. Then you get to stretch out the gum around your tongue and blow your best bubble. ![]() The first few chews are a little tough on the jaw, but the juicy bubble gum flavor leaks out as the chunk of gum becomes softer and easier to chew. You pull the ends and out spins a bright pink cylinder chunk that you get to toss into your mouth. The colorful yellow, blue, red, white, and pink Dubble Bubble wrapper is an automatic attraction to the eyes. The newer flavors all pale in comparison to the original bubble gum flavor. It wasn’t long before the gum was wrapped without the accompaniment of a comic strip and put on the shelf next to a variety of Dubble Bubble flavors including grape, watermelon, and apple. Dubble Bubble was even a part of military rations during World War II. Diemer experimented with chewing gum recipes and one day accidentally created a less sticky, more stretchable gum, and best of all, it made bubbles!īeginning in 1930 the gum was wrapped up with a comic strip about twin brothers Dub and Bub. Diemer, an accountant at Fleer chewing gum company. Denture Danger: 10 (what can I say? It is gum)ĭubble Bubble was first invented in 1928 by a man named Walter E. ![]()
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